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The Gruffalo and Friends-Inspired Christmas Magic
The Gruffalo, The Gruffalo’s Child, Zog, and Stick Man are joining Gisela Graham’s festive wonderland this Christmas, in an exciting new collaboration with Magic Light Pictures inspired by Julia Donaldson’s beloved stories and Axel Scheffler’s iconic illustrations. Whether through the deep dark woods, helping Santa deliver presents, or soaring through the skies, these characters come to life across our enchanting décor pieces to bring storytelling magic, Christmas cheer and a sense of nostalgia into your home.

Magical Decorations

Watch as your little ones venture alongside their favourite characters and get lost in the magic of the season. No matter their favourite character, our collection has a friend for everyone! And in so many forms, there’s a decoration for every corner of your home. Whether it’s a classic bauble, a mini book decoration, or a wooden log, Julia Donaldson and Axel Scheffler’s magical stories come to life.
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Festive Figurines

Our hanging decorations are the perfect way to bring Julia Donaldson and Axel Scheffler’s beloved characters to your Christmas tree, adding charm and festive cheer to every branch. But they’re not just perfect for the tree — they also make delightful additions to stockings, Christmas Eve boxes, or as a heartwarming gift for any fan who wants to sprinkle a little extra magic throughout their home.
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Table Treasures

Whether your Christmas feast includes roasted Fox, Owl ice cream, scrambled Snake, or Gruffalo crumble, it’s the little details on the table that steal the show, and our The Gruffalo crackers do just that, adding festive fun to your celebrations. And the fun doesn’t end there—they include a colouring sheet, colouring pencils, a hat, and a joke, keeping the Christmas cheer going long after your big feast!
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It’s time to say hello to The Gruffalo & Friends!